MLB: Broady’s New Ballgame
To promote Major League Baseball’s biggest base balling moment - that would be broadcast LIVE on BBC for the first time, we tapped curious sports fans by bringing in a British sportsman - Stuart Broad - and challenging him to try the great American pastime.
Our suite of content was an interstitial video that saw Broad joined by baseball legend, Chase Utley to get to grips with the games basics
My role:
Concept ideation
Scriptwriting, VO director
On shoot + post creative